: Advertising Agency RTR : Shopping Centers : YAMAHA MOTO PARK
The Yamaha MotoPark tour got underway on March 7th from Pontecagnano. By June it will have taken in 9 cities and as many shopping centres in Italy, inviting the public to discover the world of Yamaha from a close-up perspective.
The events, produced and managed by the Sports Marketing advertising agency RTR in conjunction with nine of the eighty legs of the GP Race FASTWEB Tour 2008, of which Yamaha is a partner, transform the external areas of shopping centers into theme parks that provide a starting point for demo ride activities and a basis for riding courses on Yamaha motorbikes, under the patronage of the FMI (Italian Motorcycling Federation).
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BWIN New Sponsor Partner on GP RACE FASTWEB TOUR 2008
Bwin is FASTWEB new sponsor partner for the GP Race FASTWEB Tour 2008 a promotional event conceived and produced once again this year by RTR Sports Marketing. (…) Besides Bwin and Yamaha, Acer and AMD are other partners of the tour providing technical support.
Mall Promotions Events: YAMAHA MotoPark Tour & GP Race FASTWEB Tour 2008
The Yamaha MotoPark tour got underway on March 7th from Pontecagnano. By June it will have taken in 9 cities and as many shopping centres in Italy, inviting the public to discover the world of Yamaha from a close-up perspective.
This In Mall Promotions events, produced and managed by RTR Sports Marketing in conjunction with nine of the eighty legs of the GP Race FASTWEB Tour 2008, of which Yamaha is a sponsor partner, transform the external areas of shopping centres into theme parks that provide a starting point for demo ride activities and a basis for riding courses on Yamaha motorbikes, under the patronage of the FMI (Italian Motorcycling Federation).
The Yamaha MotoPark tour has been devised to involve various sections of the public. Thanks to the sponsored demo rides, anyone aged eighteen or over with a current motorcycle licence will have the chance to choose one of the Yamaha models available, testing it for around 20 minutes over a predetermined route.
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GP RACE FASTWEB TOUR Sponsored by Yamaha, Acer, AMD and Bwin
Starting on Valentine’s Day, FASTWEB and Yamaha are back in the arcades of shopping centres throughout Italy with a promotional event conceived and produced once again this year by RTR Sports Marketing.
80 stages, with 4 stands operating concurrently, for a total of 240 days of activities: these are the numbers of the GP Race FASTWEB Tour which invites visitors to discover the world of FASTWEB and to be amazed by the new and surprising things it has to offer, including the chance for new subscribers to the service to win a BYE helmet every day and to enter the draw for 2 Yamaha scooters and 1 Yamaha FZ6 S2 personalised with the FASTWEB livery. However, the prizes don’t end there: it’s enough to visit the stand to receive FASTWEB reflective bracelets and take part in the entertainments laid on to win Yamaha T-shirts.