Italian Sponsorship Awards 2000, winner ESCA: RTR Sports Marketing Firm
Emilia Romagna,
ESCA Awards Project Guidelines:
Partnership developed between Regione Emilia Romagna (Emilia Romagna Regional Administration) and Ducati Motor
to organise the World Ducati Weekend (Misano Adriatico, June 2000)
Sponsor: Regione Emilia
Sponsored Event: World Ducati Weekend 2000 – Ducati Motor S.P.A.
Creative Concepts RTR – Sports Marketing
Finance Consultant: Trademark Italia - Marketing For Tourism
>> See Description Of The Sports Sponsorship Project >>
:: Motor Sports Sponsorship :: MotoGp DUCATI RACING and AMD/HP Computers
Motor Sports Sponsorship
AMD is one of the world largest suppliers of integrated circuits for computers, communications and consumer electronics market. Technological improvement is conceived by AMD as a wish for always testing itself, dveloping new utlilities for the customer.
Ducati Racing represents the most suitable sporting partner for AMD: AMD’s innovative 64-bit technology is used within Ducati Research & Development division for applications that require high calculation capacity, allowing various aspects of the racing bikes to be developed.
The strength of the motor sports partnership between AMD and Ducati is provided by the capacity to devise new ways and applications for improving performance, in the name of research, and to test out computer-based simulations before moving on to the track.
>> Read more about this Motor Sports Sponsorship article >>